Everyone Is In Sales, Even If They Refuse To Admit It

Monica and I recently released a new episode of Love, Business, and Luggage called “Everyone’s in Sales (Even Your Kids)”.

The basic idea is simple: most people say they are not in sales, but almost everyone uses sales skills every day.

If you have ever tried to convince a kid to put on shoes, get a team aligned on a project, explain why your idea deserves budget, or persuade someone that your restaurant choice is clearly superior, congratulations. You have been doing sales.

In the episode, we talk about the difference between marketing and sales. Marketing gets attention. Sales drives action. They are connected, but they are not the same thing. A business can have great marketing and still struggle if it cannot move people from interest to trust to decision.

We also talk about how this shows up differently in B2B and B2C sales. Some decisions happen quickly. Others require trust, time, multiple conversations, and multiple decision-makers. That part matters a lot if you are building a business, working in healthcare, selling services, or trying to grow something that depends on relationships.

The funny part is that once you start seeing sales as communication, influence, and trust-building, it shows up everywhere. Parenting. Marriage. Leadership. Consulting. Technology. Even trying to explain why the cloud bill is “technically reasonable” this month.

If you have ever said, “I am not a salesperson,” this episode may change how you think about that.

Find this episode of “Love, Business, and Luggage” wherever you get your podcasts.

Listen here: Love, Business, and Luggage on Apple Podcasts